Linkedin Showcase Page Replaces Product Page Tabs

Linkedin has eliminate the ability for users to create product pages in their company profile. While they are still supporting your product tabs you cannot edit or add to them. So you may want to start by creating your products in a showcase format.  First, please review the requirements specifications for creating a Showcase Page below.

LInkedin Showcase page

Requirement and specifications:

You must be a Company Page administrator in order to create a Showcase Page. Other information you’ll need:

• Showcase Page name
• Showcase Page description (75-200 characters)
• Industry
• Name of at least 1 Showcase Page administrator
• Hero Image (recommended)

Learn more about the specifications for the elements of a Showcase Page.

If you’re an admin of the parent Company Page, here’s how you can create a child Showcase Page:

1. Click the down arrow next to the blue Edit button on the Company Page
2. Select Create a Showcase Page.
3. Enter a page name and assign administrators for the Showcase Page.
   • You must be a 1st degree connection in order to assign someone as a Showcase Page administrator.
4. Click Create.
   • The page exists and can be edited at this point, but won’t appear in search or in the linked pages shown for your Company Page yet.
5. Either you or the administrators you’ve assigned can finalize the page details, and then clickPublish to make it public.

To get back to your Showcase page, you can search for it from the top of any LinkedIn Page or go to your parent Company Page and select the Showcase page in the page tree along the right rail.

Note: You can create up to 10 Showcase Pages through your Company Page.

Liz Harsch, has been helping small and medium sized businesses make the most of their marketing investments since 1988. Her company, Tailor-Made Advertising is an Authorized SCORE workshop presenter and an awarded Constant Contact Email Marketer and Authorized Local Expert presenting Workshops for Constant Contact, SCORE, SBDC, Metropolitan Water District, multiple Chambers of Commerce, The City of Los Angeles and other Organizations. If you are interested in a quote or more information on a mobile website email us at tmade.mkt@verizon.net.  For more information about Liz or Tailor-Made Advertising, visit tailormadeadvertising.com. To schedule Liz Harsch as a speaker on Traditional and Online Marketing, Social Media, Analytics or Email Marketing for your organization, Email us at tmade.mkt@verizon.net or call us at 310-791-6300.